My Story

Since I was in the 3rd grade, I knew I had a passion for fashion. I’ve always took pride in how I dressed and looked when going somewhere. Coming from a family of sharp dressers, I knew that I had something special within myself.  In 1997, when I was in the 6th grade, I modeled clothes for stores that were advertised through fashion booklets and they allowed me to pick out what I wanted to wear from their store. Needless to say, everything that I put together was a hit. From middle school to high school, I won best dressed every year. As I got older, I told myself that I wanted to maintain that image and help others develop their style. My dream has always been to inspire and help others achieve their wardrobe goals. As I step out and walk by faith in providing fashion consulting and selling apparel, I am trusting God to enlarge my territory with the gift that I was born with. I truly believe in that old saying “when you look good you feel good”.

The Brand: ImPuReal was created as an expression of my character: “I am pure, I am real”. When bringing these two values together, it means being your pure and real self.

~Kaly, Owner